A Fine Line

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A Fine Line

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About A Fine Line - by Patricia McCune

About Me.

Hi. I'm Patricia. I build products that work for brands that last. For two decades, I've been the person who sees what's missing, connects the dots others don't, and gets things to market without the drama. I'm as comfortable shaping a strategy with a celebrity partner as I am solving a sourcing crisis at midnight. I don't just manage product development—I make it smarter, faster, and more profitable. The teams I work with ship on time. The brands I touch gain traction. If you need someone who just knows how to make it happen, that's me.

My Skills

  • End-to-end product lifecycle management from concept through market delivery
  • Strategic trend forecasting and white space identification that drives category growth
  • Global sourcing and manufacturing partnerships with overseas suppliers
  • PLM systems implementation and cross-functional team leadership
  • Licensed brand development and celebrity partnership orchestration
  • DTC and retail go-to-market strategy and execution
  • Quality assurance frameworks that protect brand integrity and reduce returns
  • Assortment planning with merchant instinct and commercial discipline

About PATRICIA MCCUNE - A FINE LINE

Client Collaborations

I specialize in creating innovative solutions that not only solve problems but also enhance user experience. My approach combines creativity with strategic thinking.

Creative Journey

My portfolio showcases a variety of projects that reflect my skills and creativity. Each piece tells a story and highlights the unique challenges faced during its creation.


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